I have had a front-row seat to some of the most profound technological shifts of the last two decades. I witnessed the rise of the cloud and mobile, watching as they rewired the fundamentals of how we work and connect. Later, I saw those foundations become the bedrock of daily life for billions of users. Each era has had its own cadence of change, its own rhythm of disruption.<\/p>\n\n\n\n
None of it prepared me, though, for the sheer velocity of artificial intelligence (AI). The pace of AI is a fundamentally different force than anything we\u2019ve seen before. While its evolution is rewriting the rules of creation, collaboration and competition, the speed itself is forcing a new, urgent conversation about the very foundation of secure innovation.<\/p>\n\n\n\n
This challenge of innovating securely (and at this new velocity) became intensely personal for my team and me recently. We set out to launch a new brand campaign for Prisma AIRS<\/a> called “Be a Genius<\/a>,” celebrating the spirit of innovation. We had an audacious goal: to produce the campaign\u2019s core creative \u2014 a series of videos honoring innovators from the past \u2014 using nothing but the very technology we aim to protect: generative AI.<\/p>\n\n\n\n